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  • Writer's pictureRuth Pereira

5 Ways to Boost Engagement On Instagram

5 Helpful Tips to Boost Engagement with your audience on one of the hottest apps in the Social Media world.

Ask Questions that Require Feedback: When you post on Instagram you are most likely to engage a viewer by asking a question in the caption or story. When IG viewers scroll, a question at the beginning is more likely to grab their attention and make them want to reply to it. Ask them something that will help you understand their POV or what they are looking for while sticking to the relevance of the post.

The Poll Function: Polls are fun and a great way to interact with your followers. People love giving their opinions, polls on various topics are a great way to engage viewers and make them potential followers of your brand. The more fun and interesting the polls the more people will come around looking for them.

Go Live: Show your followers who you are and what you are about by going live on your Instagram. It is the perfect way to interact ‘literally’ with your customer base. The live chat offers you endless possibilities to answer questions, clear doubts, promote and put your brand identity out there.

Live sessions with a Blogger/Influencer: If you have ever thought of getting a blogger or influencer onto your Live sessions, that is an idea you should see through. A person that has a reputation in the same industry showing up on your live is a great way to engage not only your own followers but theirs too. You could gain many new followers by having an entertaining and insightful live session.

Tell the Story of your Journey: It is not only about the goal, but also about the journey. When you give your audience a story to follow, they will do so to the end. Show them the good and the not so good parts too. Give them a reason to be loyal and hook them onto your honesty and transparency through your posts, captions, stories, and live sessions. It gives your audience a chance to interact and resonate with you.

When you need to boost engagement try these simple tips that are sure to bring about some activity and help you scope what you need to do to keep your audience engaged and happy.



Ruth Pereira

Ruth is the Content Writer & Media Executive at Social Donut 101 based in India.

She is a writing, design, and pizza enthusiast and has a hard time resisting cake.

You can connect with her on Instagram @ruuthxo


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